By Alli Hance
In this economy today, many companies are having difficulties staying afloat. It is with great sadness that I announce that Rothman Greene & Mohr is closing their doors forever. RGM’s former clients include Arc Mobile, Dove, Buick...wait a minute, who is RGM…you say you’ve never heard of them?
RGM, the fictional advertising agency featured on TNT’s short-lived drama, Trust Me. After only 13 episodes, Trust Me was cancelled – say it ain’t so! Now one of Emerging Marketing’s most beloved shows will only exist as rerun episodes on hulu.
Trust Me focuses on Mason and Conner, a pair of ad men whose strong creative partnership has served the firm of Rothman Greene & Mohr extremely well over the years. Mason is the rock of the team, while Conner comes up with the crazy ideas and can be a bit unpredictable. Basically, in Emerging Marketing terms: Mason = Brian / Conner = Meg. But thankfully, Meg’s not quite as extreme as Conner.
We get asked all the time – how accurate is Trust Me? It’s pretty spot-on. They go though the creative process, winning or losing a client, working all weekend just to meet a Monday morning deadline. What they portray, we do here at Emerging Marketing. It’s an accurate interpretation of the crazy world of advertising.
Mason and Conner were able to amuse us every Monday night. (Until, they switched it to Tuesday nights…if a show time is switched to another night mid-season that show is in some ratings trouble. We should have known Trust Me was doomed.) The creators were able to grab our attention and show an honest portrayal of the advertising industry. But clearly our jobs aren’t quite as entertaining to the rest of the audience since the ratings seemed to tank! Here at Emerging Marketing, we’re proud to be coming back for our 15th season – so long RGM, you will be missed!
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